Design in Motion

To launch JosephJoseph’s most innovative cookware range to date, I worked with Territory and brand agency Otherway to create on a suite of CG static assets for a multi-platform ‘Space’ campaign. Each product spot was delivered in five key formats — from widescreen to vertical — allowing for agile deployment across social, digital, and e-commerce channels. The task was to translate the brand’s signature clarity and elegant, design-led CG.

Roles: 3D Modelling, Lighting, Texturing, Compositing.

People: Nils Kloth, Ed Fergusson

Software: Cinema4D, Redshift, Photoshop